Slip out from under that mammoth rock you live in if you do not know that you can make money from YouTube. This article is for those who are new to YouTube and are looking to monetise their video contents or use YouTube as a marketing channel.
Before answering the question, how do you make money from YouTube? We will quickly give you a step-by-step guide to starting out with YouTube.
Quick Beginner’s Guide to YouTube
We are teaching how to make money from YouTube. This guide is not exactly for the leisure vlogger who is on YouTube as a hobby with no intention of making money.
Here is where to start.
- Optimize
Create a YouTube account: This is your first stop. It is easy; you need a Gmail account to get started. Then create a channel.
After creating an account, you need to optimise it. Choose pictures that are fitting to your brand for your account picture which is similar to a Facebook profile picture and another one for channel art.
Channel art is similar to the cover photo you have on Facebook. These pictures should be professionally done to be attractive to your target audience if you want to make money from YouTube.
Also add links to your website and your contact information on your channel, if you want people to find you. YouTube allows you add more than one link so you can include links to your social media channel. Your channel description is another thing you should not ignore if you want to convert your viewers into customers.
Craft a description that captures what your channel is about adequately and also make a featured video while at it. It gives your Channel a professional feel that is not so common. Your video should be short, attractive and professionally done, reflecting what your channel is about too.
- Upload
You cannot do so much optimisation on your profile only to disappoint with shoddy content. Great content that people will want to spend time on, either as entertainment or education will serve you. Optimize each video you upload too with a suitable name, great description and tags that will lead YouTubers to your video.
YouTube allows you input text translations. If you are looking at a foreign audience, you should include text translations in as many languages as you would like to reach.
- SEO
You should do your keyword research properly. Check specifically for YouTube keywords and ensure that you include high ranking keywords in the video’s title. Sometimes, keywords can be limiting. You may have a catchy title in mind, but the keywords do not fit in. The solution to this dilemma is to fuse the catchy title with the optimised keyword title.
You should also place keywords in the video’s description and select the right tags to help search bots and human searchers find you.
How to Make Money from YouTube?
- Create videos for a target audience
You can create videos for a target audience and place Call to Action in the video to direct them towards your products and services. It is similar to content marketing done on your site’s blog.
- Create videos introducing your products as a solution to problems
You can also create videos that address certain problems and present your products and services to solve the problem.
- Another way is to monetise your videos through AdSense
In a few easy steps, you can activate the monetise option on your Channel though you have to have hit up to ten thousand views for it to be activated.
Though contests are quite popular on other social media, YouTubers hardly use them. Therefore one way to promote your YouTube Channel is to leveraging on contests.
The popularity of video content makes YouTube a shun-at-your-detriment platform, and serious marketers should start to make money from YouTube if they are not doing it already.
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